↑ Screenshots of the old app and design language ↑
After some brief personal user testing, multiple problems with the flow of the app were discovered. The rest of our first week at the office was used for tweaking said flow and changing up tidbits of the design. However, the visuals of the app were not changed by much, not being used to working in an office with professional designers and being too shy to ask any questions. Not feeling satisfied, and after being stuck for some days without knowing the way forward, the entire app was redesigned the Sunday before presentation Monday morning in a last-ditch effort to bring something new and fresh to the app. Some more time was spent tweaking and cleaning up the rushed work however, the visual language remained largely the same.
Following the update of the app, it was the website's turn for a much-needed upgrade. With the design language already established by the app, updating the website consisted more of pure UX-design, rather than choosing colors and shapes. Reusing several elements from the app, such as buttons and animated icons, the website exists as an extension of the app.
Lastly, the new visual language was formalized as a new identity for the company, consisting of new colors, revised typography, and a new take on the logo. The project was a hugely valuable experience teaching me how to deal with real-world clients and designing for the good of them, rather than myself.